A benchmark brand among fund selectors, La Financière de l'Echiquier is 4th in the French 2021 Broadridge Fund Brand 50 ranking
La Financière de l’Echiquier (LFDE) is the fourth favourite brand among French fund selectors in the Broadridge Fund Brand 50[1] ranking. LFDE entered the TOP 10 of this ranking in 2020 and continued its rise, gaining two additional places this year.
The tenth edition of the Broadridge Fund Brand 50 survey of 1,200 European, American and Asian fund selectors evaluates the influence of management companies based on ten criteria, such as investment strategy, SRI, client approach and innovation, to establish a benchmark ranking.
This progress confirms the relevance of the strategy of LFDE’s teams for fund selectors in France over several years now. This inspiring method is intended to be applied abroad in order to continue developing and extending LFDE’s know-how internationally. LFDE is already present in 9 European countries.
Chris Chancellor, Vice President, Distribution Insight, Broadridge, comments “La Financière de l’Echiquier is a popular brand, but also a very consistent one – it is ranked highly on all aspects of the brand, and is particularly valued for its local knowledge and SRI.”